Fischer, K., Crossland-Marr, L., Mollaoglu, E. P., Ely, A., Glover, D., Schnurr, M., & Stone, G. D. (2025). Citizens as consumers: styles of reasoning about agricultural biotechnologies and publics. Science as Culture, 1–23.
In research and policy there is a dominant style of reasoning about the contribution agricultural biotechnologies can make to resolving major global challenges. In this reasoning, consumer scepticism is a major hindrance to deploying biotechnology and there is a significant focus on understanding consumer opinion in order to manipulate it. Analysing the historical role given …